Press Room

Conversation with CEO of Upgrading.cc on tomorrow's upgrading Technology

21 AUGUST 2019, Australia | by Global Travel Media

Upgrading.CC Adds New Languages To Upselling Platform

Upgrading.cc, the world’s leading online upselling platform for hospitality and travel companies, has added new languages to broaden its reach to Asian customers.

APRIL 2019, Singapore | by Travel Weekly Asia

In the tech seat with Cetin Sekercioglu

The travel industry veteran who co-started Upgrading.cc, a platform for hoteliers to upsell prior to guests’ arrival, shares his thoughts on technology that impact the hospitality industry.

01 APRIL 2019 | by Skift

China’s Alibaba Is Shaping the Future of the Machine-Driven Hotel

Cetin Sekergioclu, who introduced in-room robots, check in kiosks, and egg-cooking robots at M Social Hotel and Hotel Jen Orchardgateway in Singapore when he was working with Millennium Hotels & Resorts and Shangri-La Hotels & Resorts, respectively, does not believe all hotels will look like FlyZoo in the future.

21 JANUARY 2019, Australia | by Global Travel Media

Upgrading.Cc Allows Guests To Confirm Hotel Upgrades Instantly – No Prepayment Required

As consumers worldwide continue to embrace the convenience and instant gratification from online travel planning, Upgrading.cc brings travellers the ability to secure their desired hotel upgrades prior to arrival.

17 JANUARY 2019, Thailand | by The Nation

Travel website boasts simple upgrades

Online travel planning site Upgrading.cc offers travellers the ability to secure hotel upgrades prior to arrival. It also says it lets hotel and service apartment partners an opportunity to upsell, at no investment.

JANUARY 2019, Singapore

Upgrading.cc Allows Guests to Confirm Hotel Upgrades Instantly – No Prepayment Required

The world’s first online travel platform that lets hotels and service apartments upsell at no investment offers guests ease of upgrading process. Its recently launched E-retail feature also provides Hotel partners opportunities to generate additional revenue.

10 JANUARY 2019, Indonesia | by The Jakarta Post

Mid-tier hotels the future of hospitality: Veteran hotelier

As customers are becoming spoiled for options in terms of easily accessing accommodation services via their smartphones, 3 to 4 stars hotels will serve as the future of hospitality, said veteran hotelier Cetin Sekercioglu during a recent interview with The Jakarta Post in Jakarta.

31 DECEMBER 2018 | by Tempo, Indonesia

Upgrade Your Rooms

Upgrading.cc is the world’s first 3-in-1 online travel platform that allows hotels and service apartment to upsell premium rooms and add-ons through multiple channels, including website and app.

10 DECEMBER 2018 | by Travel Weekly Asia

Upgrading.cc launches ‘E-Retail’ upsell option for hoteliers

Hotel partners can now offer their products and services as value add-ons to customers with confirmed room reservations on travel platform Upgrading.cc.

3 DECEMBER 2018, Singapore

UPGRADING.CC ADDS NEW E-RETAIL FEATURE TO ITS PLATFORM TO ALLOW HOTEL PARTNERS TO PROMOTE VALUE ADD-ONS FOR GUESTS WITH CONFIRMED ROOM RESERVATIONS

The world’s first online travel platform that allows hotels and service apartments to upsell at no investment now offers guests an additional option that enhances their overall staying experience and helps to generate higher revenue for its Hotel partners.

SEPTEMBER 2018 | by PORTFOLIO

When An Upgrade Is A Viable Option

Upgrading.cc promises to make purchasing upgrades more efficient - bringing benefits to both customers and the businesses that serve them. The sharing platform allows partner hotels to list their upgrade offers, which the users can take up.

18 JULY 2018, Singapore | by Travel Daily Media

UPGRADING.CC CEO BRINGING REVENUE GAINS TO HOTELS “BY SELLING WHAT THEY CANNOT SELL”

With 30 years of hospitality experience, at Shangri-La Hotels and Resorts, Millennium Hotels and Resorts, and the Asian arm of Millennium & Copthorne Hotels, Cetin Sekercioglu is now set to bridge a new gap in the industry.

18 JULY 2018, Singapore | by MONEY FM 89.3

HOW DIGITISATION BENEFITS INTROVERTED TRAVELLERS

Upgrading.cc CEO Cetin Sekercioglu on how his travel platform allows pre-arrival hotel upgrades.

17 JULY 2018, Singapore | by Hospitality Net

CETIN SEKERCIOGLU

Cetin Sekercioglu Cetin Sekercioglu, hospitality and travel industry visionary, has cofounded Upgrading.cc and taken on the role as its Chief Executive Officer.

16 JULY 2018, Singapore | by HotelExecutive

VETERAN HOTELIER CETIN SEKERCIOGLU APPOINTED CEO OF UPGRADING, A REVOLUTIONARY PLATFORM FOR HOTELS TO UPSELL

Cetin Sekercioglu, hospitality and travel industry visionary, has co-founded Upgrading.cc and taken on the role as its Chief Executive Officer.

11 JULY 2018, Singapore | by KUAM

UPGRADING.CC BOOSTS REVPAR GAINS THROUGH INNOVATIVE, CONSUMER-DRIVEN TECHNOLOGY THAT DISRUPTS HOSPITALITY'S UPSELLING ROUTINES

Launching in the third quarter of 2018, Upgrading.cc is the world's first online travel platform that allows hotels and service apartments to upsell at no investment.

11 JULY 2018, Singapore | by Markets Insider

UPGRADING.CC BOOSTS REVPAR GAINS THROUGH INNOVATIVE, CONSUMER-DRIVEN TECHNOLOGY THAT DISRUPTS HOSPITALITY'S UPSELLING ROUTINES

Launching at a pivotal moment in travel, as consumers worldwide continue to embrace the convenience and instant gratification of online travel planning, Upgrading.cc brings travelers the ability to secure their desired hotel upgrades prior to arrival, and on their own terms.

11 JULY 2018, Singapore | by KoamTV

UPGRADING.CC BOOSTS REVPAR GAINS THROUGH INNOVATIVE, CONSUMER-DRIVEN TECHNOLOGY THAT DISRUPTS HOSPITALITY’S UPSELLING ROUTINES

Launching in the third quarter of 2018, Upgrading.cc is the world's first online travel platform that allows hotels and service apartments to upsell at no investment.

11 JULY 2018, Singapore | by PRNewswire

UPGRADING.CC BOOSTS REVPAR GAINS THROUGH INNOVATIVE, CONSUMER-DRIVEN TECHNOLOGY THAT DISRUPTS HOSPITALITY’S UPSELLING ROUTINES

Launching in the third quarter of 2018, Upgrading.cc is the world's first online travel platform that allows hotels and service apartments to upsell at no investment.

07 JULY 2018, Singapore | by eGlobal Travel Media

UPGRADING.CC BOOSTS REVPAR GAINS THROUGH INNOVATIVE, CONSUMER-DRIVEN TECHNOLOGY THAT DISRUPTS HOSPITALITY’S UPSELLING ROUTINES

Launching at a pivotal moment in travel, as consumers worldwide continue to embrace the convenience and instant gratification of online travel planning, Upgrading.cc brings travelers the ability to secure their desired hotel upgrades prior to arrival, and on their own terms. At the same time, it allows hotel and service apartment partners an opportunity to upsell, at no investment.

05 JULY 2018, Singapore | by TourismCambodia

FORMER SHANG EVP IN NEW STARTUP SELLING HOTEL ANCILLARIES

Former Shangri-La Hotels & Resorts’ executive vice president South-east Asia Cetin Sekercioglu has laid down his corporate suit and is developing an online platform that sells hotel ancillaries – room upgrades, lounge access, club room and suite promotions – a huge income stream for hotels, he says, but one they are neglecting.

05 JULY 2018, Singapore | by TTG Asia

FORMER SHANG EVP IN NEW STARTUP SELLING HOTEL ANCILLARIES

Former Shangri-La Hotels & Resorts’ executive vice president South-east Asia Cetin Sekercioglu has laid down his corporate suit and is developing an online platform that sells hotel ancillaries – room upgrades, lounge access, club room and suite promotions – a huge income stream for hotels, he says, but one they are neglecting.

04 JULY 2018, Singapore | by Travel Weekly Asia

CETIN SEKERCIOGLU LAUNCHES PLATFORM FOR HOTELIERS TO UPSELL AT 'NO INVESTMENT'

The hospitality veteran's online travel platform Upgrading.cc, launching in Q3, will offer hotel upgrades to interested guests.

03 JULY 2018, Singapore | by Travel Daily Media

UPGRADING.CC PLATFORM TO BOOST HOSPITALITY UPSELLING ROUTINES

Launching at a pivotal moment in travel, as consumers worldwide continue to embrace the convenience and instant gratification of online travel planning, Upgrading.cc gives travellers the ability to secure their desired hotel upgrades prior to arrival, and on their own terms. This allows hotel and service apartment partners an opportunity to upsell at no investment.

01 JULY 2018, Singapore | by Insights

UPGRADING.CC BOOSTS REVPAR GAINS THROUGH INNOVATIVE, CONSUMER-DRIVEN TECHNOLOGY THAT DISRUPTS HOSPITALITY’S UPSELLING ROUTINES

Launching in the third quarter of 2018, Upgrading.cc is the world’s first online travel platform that allows hotels and service apartments to upsell at no investment.

01 JULY 2018, Singapore

UPGRADING.CC BOOSTS REVPAR GAINS THROUGH INNOVATIVE, CONSUMER-DRIVEN TECHNOLOGY THAT DISRUPTS HOSPITALITY’S UPSELLING ROUTINES

Launching in the third quarter of 2018, Upgrading.cc is the world’s first online travel platform that allows hotels and service apartments to upsell at no investment.

1 JULY 2018, Singapore

Co-founder and Chief Executive Officer - Cetin Sekercioglu

Cetin Sekercioglu is the Co-Founder and Chief Executive Officer of Upgrading.cc, the world’s first online platform that increases RevPar gains through disruptive upselling technology.